If you happen to go to Google Images and type "eye wrinkles" into the search, Giada de Laurentiis from The Food Network is the first photo to appear. When that happens, it's time to do something about those eye wrinkles. We know it's not easy to deal with eye wrinkles - or getting older - especially if you do not plan on having cosmetic surgery. Crow's feet are those dreaded lines that extend outward from your eyes and become more pronounced when you smile. They start out as very fine lines, and become deeper and deeper over time.  These types of wrinkles, while they do get more noticeable as we age, are mostly caused by exposure to the sun and squinting! What this means is that even though they are not completely preventable, we can certainly prolong the inevitable with an extra step or two in our daily skin care routines. Look for products that contain proven ingredients including retinol and anti-oxidants like Skin Rx's Pro-Med Retinol Eye Cream which improves the appearance of deep lines and works to eliminate crow's feet. This eye cream contains Pure Retinol, a new form of Vitamin E called Phosphatidyl Vitamin E, and Vitamin C - a powerful combination to combat crow's feet!